TWO EUROPEAN BRANDS. ONE SMART IDEA.

European excellence.
Beautifully at home in Canada.

Two black TON bentwood armchairs in a warmly lit café interior

TONFor homes, cafés & restaurants

Explore TON

Laurastar Smart U ironing system in a bright, thoughtfully furnished living room

LAURASTARExceptional care for everyday living

Discover Laurastar

EUROPEAN DESIGN · CANADIAN LIVINGDiscover Smart Idea ↓

01 / THE IDEA

Everyday moments.
Extraordinary standards.

The feel of a freshly pressed shirt. A favourite seat around the dining table, in a neighbourhood café, or at a restaurant worth lingering in. We believe the things that shape these moments should be the best of their kind.

Smart Idea Inc. selects only the best for the Canadian market, representing two European leaders in their fields: Laurastar ironing systems and TON chairs for homes, cafés, and restaurants.

02 / OUR BRANDS